Getting the most from your company’s Facebook business page requires more than having a page on the social media site.
In it Terms of Service,Facebook clearly states that pages are for business and profiles are for businesses.
A business are not a person and cannot send friend requests to individuals.
Violation of the terms of service has led to pages being removed.
Having a Facebook page gives your business a voice and a presence on the social media site and helps you reach customers who may be interested in your product or service.
Having a Facebook business page allows you to create targeted adverts that will be seen by individuals within the region and age bracket that you specify and for which you pay a nominal fee.
In a report published in April,2016 it by shows that Facebook has over 1.6 Billion users and over 66% of these are active daily users of this social network.
With an increase in the number of people who have access to smart phones,for page administrators this is good news as they can be managed through the Facebook Pages Manager that you can get on the Apple App Store or Google Play Store.
The app is updated regularly.
Facebook page insights will guide you to see how well you are doing with campaigns or content that you publish on the page.
You will get to see the reach of each post that you put up ,this will help you understand your audience better and create more effective ad posts in the future.
Need help with managing your social media presence ?Get in touch with us firstname.lastname@example.org